Variable Data Printing

We have the software, equipment, and expertise to bring maximum response from your mailing campaign. If you need something as simple as a black and white letter with the customer’s name, we’ve got you covered. Looking for a more complex full color piece with variable pictures and text? We’ve got you covered there too. Even your envelopes can be customized!

With our variable data printing, each of your customers will receive the piece just for them, and you will receive the peace of mind that comes with a well run mailing campaign.

What is variable data printing?

Variable data printing is the process of implementing mail-merge technology to print your custom mailing list information from your own database onto your mailer, letter or postcard.

Most direct mailers you receive have the same message for all it’s recipients. The Salt Lake Mailing and Printing variable data printing technology makes it possible to personalize each message specific to your customer.

Is using variable data printing pricy?

Not really, especially when you consider the increased response of your mailer because of the personalized message. Often times it is cheaper that offset printing.

Contact our representatives to show you how to increase your mailer effectiveness by using variable data printing.

Request a variable data quote in minutes.